| Category of Personal Data | Purposes for Collection and Processing |
|---|
| Contact Information: Name, Surname, email address, Address, Records of your purchases (if you purchase something), telephone, purchase details (products, colour size, quantity, price), returns | By registering into the Clarks customer database through our Loyalty Club or website, you will have access to services and benefits reserved for our registered members. You can also manage your online account profile, book appointments, participate in other services, and pick up products at our stores. In addition, you can send requests or contact our Customer Care Team or Privacy Team to confirm your identity as a registered member. We provide and deliver products and services requested and respond to all your requests to manage your relationship with us. Please note that any data collected about your activities, including purchases, will remain linked to your account for convenience. You may use social media or other third-party platforms to log in to your account. If you choose this option, we may receive additional information from your public profile, such as your name, gender, and approximate age. However, we will not retain this information without your explicit consent. Please review the privacy policies of these third-party platforms to understand how they process your data. You can always withdraw your consent at any time. |
| Data subject's information related to the individual order: billing address, shipping address, together with purchase details (products, colour size, quantity, price), returns, Methods or payments/or any communications we have received about order or purchase | You can use our website to place orders for remote sales. We will handle all management activities related to your order, such as administrative management of the contract, delivery of goods, payment processing, invoicing, management of any claims and litigation, and fraud prevention. We will also validate, confirm, verify, deliver, install, and track your order, including arranging for shipping, handling returns, exchanges, and refunds, and maintaining a record of your purchases. |
| Payment Information: Name, Card Issuer and Card Type, credit or debit card number (redacted), expiration date, and/or Billing Address | To ensure the correct cardholder or account owner is making a purchase, meet card brand and account issuer requirements, and receive payment for purchases. |
| Any Connection, Geolocation, and Browsing Data: (e.g., location data, unique device identifier, IP address, and advertising ID) | To gather anonymous data about our website's usage and ensure it functions optimally with your device, we aim to provide a seamless experience tailored to your device. Additionally, for analytical and demographic insights, we present offers that might appeal to you. When we gather your data from multiple sources, we may merge them under certain conditions to better comprehend your preferences and needs related to our offerings. This might mean merging data if, for example, you've made a guest purchase with an email associated with a registered account. Or, linking auto-collected data (such as IP or MAC addresses) with details you've actively shared during your engagement on our Site or in our physical stores, like purchase history and preferences. Your device ID data (such as cookie ID, AD ID, IP address and other pseudonymous information and identifiers) may also be shared with third parties (e.g. marketing service providers). |
| Information you provide about a third party: name, surname, address and contact details of recipient for delivery of goods (such as sending a gift or virtual gift card), if different from yours | To deliver to, or communicate with, the person at the address which you have requested. |
| Any data relating to your preferences and/or commercial choices | Customise the services we offer to you, making recommendations based on your interaction with us through the Site. As long as you subscribe to our Newsletter, we'll use your personal data to manage your subscription, which includes sending you personalised information about our products or services via email. This data processing involves analysing your user or customer profile to determine your preferences and decide which products and services align with your style when sending you information. For example, based on your purchase and browsing history (i.e., based on items you've clicked on), we'll suggest products we believe you might be interested in, and if you're a registered user, we'll provide the "cart recovery" feature. Remember, you can unsubscribe from the Newsletter at any time without any cost by following the instructions we provide in every communication. You can deactivate push notifications via the Web Form if you don’t wish to receive push notifications. If you share on the Site or through our social media channels any photos or images you've publicly shared, as long as you give us your consent. |
| Data about your preferences and interests: your account settings including preferred store, your wish list, your contact channel and types of services/offers that interest you | In order to make your experience more personalised and improve the services we provide to you. If you opt into using your social media credentials to access your Clarks' account, please review the appropriate privacy policy to understand how these companies will use your data and your rights.
Facebook (https://www.facebook.com/privacy/policy/)
Apple (https://www.apple.com/legal/privacy/en-ww/)
Google (https://policies.google.com/privacy) |
| Other voluntary information: Any voluntary information you may provide during your interactions with us (such as sending information through our web form, an email, through the website, contacting the Customer Service team or store staff or by responding to surveys) | We will handle your requests and reach out to you as needed or requested. This includes responding to your comments and questions, providing customer service, and getting to know you better. We aim to make our communications with you more personal and gather feedback from your surveys to continuously improve our services. |
| Personal Data we may collect from third parties |
|---|
| Legal Information: fraud checks or flags raised about your transactions, declined payment cards, potential illegal activities, complaints, and/or assertions | To safeguard you, our other patrons, and our enterprise from unlawful actions and threats, it's essential to ensure we recognise and fulfil our legal responsibilities towards you and everyone else and can uphold our rights. |
| Social Media: When you engage with us via social platforms or sign in using social credentials, based on your social media preferences, we might obtain details like your name, email, age, gender, and whereabouts | This enables you to sign up on our site using your social media credentials, tailoring your user experience, and improving the services we provide to you. |
| Digital Payment Details: When you opt to settle your online order using a digital payment method (like Google Pay, Apple Pay or PayPal), we might receive details from that platform, including your name, email, and address | This enables us to manage and complete your purchase, oversee related administrative tasks, coordinate shipping, manage returns, swaps, and reimbursements, keep track of your buying history, and ensure the delivery of the requested products and services. |